Why Artists Should Embrace Technology

Throughout history, artists have often resisted new technologies, no mater which era they lived in.

They feel technology is impure and it detracts from the authenticity of the art.

In many ways, I agree.

If there was a 3D printer around during Michelangelo’s time, and he used it instead of chiseling away at the marble with his own hands, would his sculptures still have felt like art?

Probably not.

The fact that he sculpted those masterpieces by hand is what makes them art.

Still, I believe it’s important to recognize that technology isn’t always the enemy, especially for artists.

There are moments where technology can enhance creativity.

In this post, I want to share the right way to think about technology and art.

I’ll share my personal experience using technology for the ArmaniTalks brand.

How I Use Technology in ArmaniTalks

ArmaniTalks is a media company that helps engineers and entrepreneurs improve their communication skills.

I create short stories that help professionals enhance their soft skills.

In the process of creating this content, I used to struggle with proofreading.

No matter how carefully I checked, I’d always miss a typo or a grammatical error.

The more I wrote, the more difficult it became to catch every little mistake.

At first, this bothered me, but I eventually accepted that as the volume of my writing increased, so would the likelihood of mistakes slipping through.

This is where technology came in.

Now, when I’m done writing a blog, I paste it into an AI tool like ChatGPT and ask it to fix all the typos.

And just like that, all the errors are corrected.

Technology can handle this task easily…something I would never have been able to do perfectly on my own.

Technology has become a massive help to me in this way.

It saves me time and effort, and I’m not going to fight that.

Why hire someone full-time to fix my typos when technology can do it for free?

Drawing a Line

However, let’s consider a different scenario.

What if, instead of just fixing my typos, I asked ChatGPT to write a blog for me?

In my view, that would be unethical.

The essence of the ArmaniTalks brand is my ideas.

If I allow AI to generate those ideas for me, I’m compromising my entire brand.

It’s similar to Michelangelo.

Imagine if, instead of sculpting his masterpieces, he simply thought of an image, fed that idea into a 3D printer, and let the machine do the work.

Could he still call himself a sculptor?

I don’t think so.

The machine would be doing the hard work for him.

This is why it’s important to create boundaries with technology.

You need to know what tasks you’re willing to delegate to technology and what tasks you refuse to compromise on, no matter how efficient it may be.

At some point, it’s not about efficiency.

It’s about preserving your creative integrity.

For me, writing the rough draft is my responsibility.

Outlining is my job.

If I want help fixing typos, that’s one thing.

But creating the initial draft (the real essence of the idea) that’s my role, and I’ll never automate that.

That’s my inner artist speaking.

The Artist’s Guilt

You’ll notice that true artists carry a guilty conscience.

There are certain things they simply won’t automate, no matter how much easier or efficient it would make their lives.

If you don’t have that guilty conscience, then with all due respect, you’re not an artist.

But if you hear that inner voice telling you, “You could automate this, but don’t automate that,” then congratulations…you are an artist!

It’s crucial to leverage technology wisely.

The artists who refuse to adapt will eventually be left behind.

There are countless tasks that technology can help with, allowing you to focus on the work that truly matters.

For example, when I write a blog and need to choose an image, I could spend hours searching for the perfect picture.

But the picture is not the essence of the blog.

That’s one of those tasks where technology can be my assistant, saving me time and mental energy.

I can go online, generate an image, and move on.

Technology becomes my assistant, not my enemy.

Embrace Technology

The less you view technology as a threat and the more you view it as your assistant, the better you’ll become as an artist.

You don’t need to clutter your mind with busywork that doesn’t move your content forward.

Focus on your art, and use technology to handle the rest.

Don’t be one of those artists who resists technology to the point of becoming obsolete.

The world is always evolving, and so is the way we create art.

The artists who embrace technology will become more prolific than ever before.

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– ArmaniTalks